Category Archives: Business Updates

Mixcloud Prides Itself On Being At The Forefront Of The Streaming Revolution


Although we live in an age of an ever expanding local and national focus on radio it is the innovative work especially amongst the global DJ community that Mixcloud have been trailblazing over the past three years that could spell the greatest change we have seen in the way we experience radio. The Quite Great brand team are really excited to now be working along side the in house Mixcloud team helping to broaden even more their media reach and building even more understanding between the mobile app and the mainstream general public. It is also even more pertinent given that Mixcloud have just announced that they are featured on Apple TV’s revolutionary new super sleek service.

With Mixcloud’s 13 million monthly listeners, the app is set to position the burgeoning tech giant alongside online media taste makers such as Netflix, Vimeo and YouTube, by breaking into the mainstream TV market ahead of the likes of SoundCloud, Spotify and Deezer.

Mat Clayton, Co-founder of Mixcloud: “We’re excited to be on the new Apple TV platform as it launches. The living room is a big opportunity for Mixcloud. We launched our Sonos app in beta earlier this year and Apple TV is the next part of our strategy to go big in the home. We’ve got a great catalogue of shows to entertain people at home both alone and with friends, and we’ve built the product to be simple and intuitive with a more lean back experience than our other apps.”

The new launch on Apple TV will help Mixcloud reach a new, broader audience catering to the in-home listening experience. Consumers are increasingly investing in high end TV/AV systems for their homes in place of pure audio systems, and so access to streaming audio services via the TV will give consumers more flexibility in how they consume their music.


Mixcloud offers a huge catalogue of DJ mixes, radio shows and podcasts to its users. The service, which is in its seventh year, is built for long-form radio and DJ content, with some unique features such as track-list fingerprinting, timestamping of shows and listener engagement statistics for radio stations.

77% of UK adults listen to audio at home verses 51% in the car and just 17% at work, according to research by Audiometrics. In the US, Millennials are adopting streaming rapidly and in home is leading the way with 63% adoption amongst 18-34 year olds (Edison Media). By comparison 46% are streaming radio while working out and 44% while walking/on the go.

There are millions of hours of audio on Mixcloud – now you can search and find something to suit any occasion from the comfort of your couch. The app provides access to Mixcloud’s unique catalogue of audio via shows, reposts, favourites and playlists on any host’s profile page, all tailored to fit the Apple TV with a sleek custom design. This new app also sees Mixcloud placing a greater emphasis on their catalogue of thousands of talk Podcasts, from Science and Education to Technology and Food.

Mixcloud prides itself on being at the forefront of the streaming revolution, connecting listeners to the world’s best radio and allowing users to discover new music & ideas from a community of a million DJs and radio presenters – from superstar DJs such as Carl Cox, Jazzy Jeff and Moby all the way down to bedroom heroes who have built a strong following on the site.




Sometimes the blog will have interesting music tips and advice and sometimes I am just in the zone of looking back at a life in music and sometimes there is room for a confession. Given the worrying headlines that seem to proliferate in the media, I have to make sure my confession is out there so in future there will be no repercussions, and if any of you have any similar stories of rock n roll child excess then let us know. When my son was born, two months after, give or take a week or so, we took him to his first rock concert. At the time I was overseeing the Guns ‘n’ Roses PR promotion for Use Your Illusion 1 and 2.  I felt it was vital that he became acquainted from a very early age as to what his dad did for a job, ok maybe two months might have been pushing it but we took him all the same. Even fitted him with ear plugs and sat him in the press box. The gig was one of the greatest shows I have ever seen from a rock band, with the greatest Guns ‘n’ Roses line up, some of the greatest rock songs from one of the greatest series of albums ever written, and the weather was just perfect, not a cloud in sight. What a night a night, never to be forgotten, other than the fact that throughout the whole show my son never woke up, honestly not once, not until and I kid you not, we got back to the car then if I remember correctly he wouldn’t be quiet until our two hour car journey was over, rock n roll child cruelty indeed.

Memories From A Life In Music to be continued…

Quite Great at Bestival with Candi Staton

The Quite Great team  were treated to an unforgettable performance by the Soul Icon Candi Staton at Bestival 2014 , whilst also arranging a great deal of fantastic pr at the festival in between Candi’s amazing live show which really thrilled the public and media alike. The album promotion at radio and press is going really well and Bestival was such a great starting point.

There have been a host of articles raving about Staton’s electric performance at Bestival, including The Daily Telegraph who said Staton, ‘’prowled the stage like a woman half her age’’. The Quite Great Team spent the weekend working hard arranging Candi Staton’s pr whilst also having time to check out a great performance by Foals

Bestival tweeted a video of Staton working the crowd, saying, ‘’The whole site was buzzing’’, and we must admit, so were we.

You can catch videos of Staton performing at Bestival here:

Here are some cheeky snaps of Staton having a ball back stage with the Quite Great girls.

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Bestival was incredible and is a truly one of the must go to events on the  British festival scene . We can’t wait to see what they put on next year…it’ll take something spectacular to top this year’s enchanting ensemble.

Frankie Knuckles dies at the age of 59, dance music loses a legend

We just want to say at Quite Great how sad it is to hear the death of a true dance music innovator and the man who many agree created house music, Frankie Knuckles. As a young record company executive in the late eighties and early nineties it was, I believe the sound of Frankie Knuckles that created the sound of the nineties and influenced so many artists of today. Continue reading Frankie Knuckles dies at the age of 59, dance music loses a legend